How To Avoid Buying A Fake Watch


Collecting luxury watches and vintage timepieces is a fun hobby, but it’s getting a bit trickier as more and more counterfeit watches are entering the market. Approximately 30-40 million counterfeit watches are being streamed into the luxury watch market every year, according to the Swiss watch industry. These counterfeit pieces are not only expensive, but very convincing. It’s now becoming hard to tell apart a fake luxury watch from a real one. If you collect high-end watches, it’s important to know what to look for so you don’t get duped and end up spending a lot of money on a very fake piece. Read along for a few tips to help you avoid purchasing a counterfeit luxury watch.

Research, research, research

Before beginning the search for a luxury watch, it’s important to know which one you are after. Do research on the brand and the models available to figure out what is in the market and what specifically you are interested in purchasing. Go even further and find out the specific details of the exact watch you want, like its weight, materials, and sound. A reliable source for this information is the records from top auction houses. They will be able to provide you with more preventative information on spotting a fake watch.

Do some research on which watch seller to buy from. You will want to look for established watch and timepiece dealers who have a good reputation and reviews. You might pay a little more when purchasing a piece from a trustworthy dealer, but it is completely worth it in the long run. The last thing you want is a fake watch that costs way too much money.

Look for watches with certificates of authenticity

An easy way to ensure the watch you purchased is real is by a certificate of authenticity. Unfortunately, not every watch comes with one, but definitely look for and ask about watches with these certificates. Not only do these certificates validate the authenticity of a watch, but they will benefit you in the long run if you ever decide to sell that watch, as the value will increase.

Every watch has a history of ownership. If your dealer doesn’t know from where the vintage watch originates, this could be a warning sign that the watch might be a counterfeit. Ask where the watch came from, who owned it before, if it came from a dealer or a collector previously and where it was located.

Watch out for suspiciously low prices

If you have done your research on the luxury watch you want, you will know what price to expect, or at least you’ll have a general idea of what you’ll be paying. A good way to spot a counterfeit is if it is being offered to you at a price much lower than what it is worth. If you know you should be paying $150,000 for a specific luxury watch, but the dealer is selling it for a fraction of that, you should question why they are offering such a good deal.

Further, never rush a luxury watch purchase. You should never feel pushed into purchasing an expensive, vintage watch. These things take time. Watch out for dealers who are pushy and in a rush to sell you a piece. Be cautious and do more research on the watch if you are feeling suspicious. It is critical to know what to look for when on the hunt for vintage luxury watches.

Keep an eye out for poor craftsmanship

Again, the more knowledge you have about the watch you are shopping for, the better off you will be. Doing your research cannot be stressed enough. If you take this advice, you’ll practically be a luxury watch expert yourself. And in that case, you’ll know how to spot poor craftsmanship in a watch. Look for missing numbers, misaligned logos, abnormal ticking sounds and the weight of the luxury watch. Having this information in your tool belt will only benefit you and you’ll be able to make an informed, safe purchase on a beautiful, vintage luxury watch.

Luxury watches should be enjoyed and treasured. If you’re in the need for more information about watches, do not hesitate to contact us here at Craft & Tailored. If you are interested in selling a watch, visit our site for more information.