1967 Rolex Day-Date 18k WG (Ref. 1803) Non-Luminous

"The Rolex Day-Date is one of the most iconic and beautiful watches in the Rolex catalog. The Rolex Day-Date earned the nickname "President" after it had been rumored that President a Dwight Eisenhower began wearing one, however, Eisenhower wore a Rolex 18K yellow gold Oyster Perpetual Datejust which Rolex gifted to him in 1953. However the nickname President is quite fitting for the day date as  Presidents Kennedy, Johnson, Ford, Reagan, Nixon and Roosevelt,  all wore the Rolex Day-Date and is a symbol of status and luxury as the Rolex Day-Date is only made in precious metals most commonly 18k yellow gold and possesses both the day and date complications within the movement. 

Rolex President Ad

Rolex always finds the perfect balance between luxury and functionality, and this 1967 Rolex Day-Date ref. 1803 really sets itself apart in solid 18k white gold with it's rare non-luminous dial and handset. We love white gold watches as they carry the weight of solid 18k gold with a subtle statement and an extra level of refinement.

Stock #
Brand Rolex
Style Day-Date
Model 1803
Serial 16XXXXX
Size Men's
Material 18K WG
Dial Silver
Millimeters 36
Bracelet 2pc Handmade Leather Strap



The 18k white gold case is in remarkable condition, displaying its original factory dimensions and finishing with light signs of honest wear. The fluted 18k white gold bezel is in excellent unpolished condition. The case retains its original "two-dot" white gold crown. The hallmarks all remain deep and visible. The watch will come supplied on a 2pc handmade leather strap.


The rare non-luminous silver sunburst dial is subtle and tasteful and is in exceptional condition, showing only minor signs of its age. The original non-luminous hands are in excellent condition. The metallic date wheel is era correct with open 6's and 9's.


None. The watch was recently serviced and is running at COSC spec. The watch will come with a one year warranty on accurate timekeeping.