1974 Rolex Day-Date (Ref. 1803) 18K Rose Gold

The Rolex Day-Date is one of the most iconic and beautiful watches in the Rolex catalog. The Rolex Day-Date earned the nickname "President" after it had been rumored that President a Dwight Eisenhower began wearing one.  In reality, Eisenhower wore a Rolex 18K yellow gold Oyster Perpetual Datejust which Rolex gifted to him in 1950. However the nickname President stuck and is quite fitting for the Day-Date as Presidents Kennedy, Johnson, Ford, Reagan, Nixon and Roosevelt, all wore the Rolex Day-Date model.  It has always been a symbol of status and luxury as the Rolex Day-Date is only made in precious metals most commonly 18k yellow gold and possesses both the day and date complications within the movement. 

Rolex President Ad

The elusive rose gold Day-Date is one of the most coveted among dress watch enthusiasts as it was only produced in special orders and was not standard inventory for Rolex during this era. The rose gold creates a wonderful presence for the Day-Date, taking the flashiness of yellow gold out of the equation while not flying too far under the radar as a white gold Day-Date can sometimes be. 

Stock #
Brand Rolex
Style Day-Date
Model 1803
Serial 38XXXXX
Size Men's
Material 18K Rose Gold
Dial Rose
Millimeters 36
Bracelet Rolex 18K Rose Gold President



The rare 18k rose gold case is believed to remain unpolished retains its factory symmetry and finishing. The rose gold fluted bezel is in excellent unpolished condition. The rose gold crown is original to the watch. The proper hallmarks are clearly stamped on the underside of the lugs. The 18k rose gold Rolex President bracelet remains in superb condition, retaining 19 links and showing only very little stretch from use.


The rose sunburst dial with correct rose gold markers is stunning. The tritium lume plots are full and round with a lovely creamy patina, showing no degradation under U.V. light inspection. The original rose gold tritium hands match the dial nicely and exhibit no degradation when viewed under U.V. light. The Day wheel is Portuguese which is a nice rare bonus and the date wheel is era correct with open 6's and 9's.


None. The watch just received a complete service and is running at COSC spec backed by a 1-year warranty on accurate timekeeping.